Melbourne Central Wayfinding Upgrade
The GPT Group
Accuraco was engaged by the GPT Group to manage the construction phase of the Melbourne Central Retail Abuzz Kiosks upgrade. The project involved the demolition and replacement of outdated wayfinding kiosks with modern, interactive digital touchscreens designed to improve shopper engagement and support new advertising opportunities.
The sleek new kiosks were strategically positioned to activate previously underutilised zones within the centre. Offering intuitive navigation, digital signage, and advertising capabilities, the installations not only enhance functionality but also align with Melbourne Central’s contemporary design aesthetic.
With a tight program and kiosks fabricated overseas, the project required careful planning and night-time installations to minimise disruption to centre operations. Accuraco oversaw the full lifecycle from demolition through to installation managing logistics, safety compliance, and stakeholder coordination to deliver a seamless and successful upgrade.
